SelfHostCost

Identity and SSO

Self-hosted alternatives to Auth0, priced

3 open-source tools that can replace Auth0, each shown with what it would actually cost to run for a team of 10 people. Auth0 on the Essentials (B2B) tier costs $150 a month at that size.

Start here

Auth0's free tier covers up to 25,000 monthly active users. Below that ceiling, and without needing the paid B2B features, self-hosting an identity provider saves nothing at all. The paid comparison below only applies once you need what the Essentials tier adds.

Monthly cost at 10 people. Self-hosted totals include the server, backups and 75-dollar-an-hour maintenance time.
Tool Server only With your time vs Auth0 Operational weight Licence
Keycloak $28.80 $141 -$137 medium Apache-2.0
authentik $28.80 $141 -$137 medium source-available
Zitadel $28.80 $141 -$137 medium AGPL-3.0

The final column is the 36-month difference: positive means self-hosting is cheaper.

Which one to pick

Keycloak 36,732 stars

JVM service with PostgreSQL. Memory is dominated by the heap rather than by user count, so cost per user falls steeply as the directory grows. This is the CNCF-backed incumbent.

At 10 people it needs 2.5 GB of memory and 10.1 GB of disk, which fits the Basic 4 GiB at DigitalOcean for $24.00 a month. Setting it up is roughly 6 hours of work, then 1.5 hours a month to keep it healthy.

Full Auth0 versus Keycloak breakdown · Keycloak at every team size

authentik 25,446 stars

Server plus worker, PostgreSQL and Redis. Friendlier than Keycloak for proxy-style protection of apps that have no native SSO support.

At 10 people it needs 2.5 GB of memory and 10.1 GB of disk, which fits the Basic 4 GiB at DigitalOcean for $24.00 a month. Setting it up is roughly 6 hours of work, then 1.5 hours a month to keep it healthy.

Full Auth0 versus authentik breakdown · authentik at every team size

Zitadel 15,005 stars

Go binary over PostgreSQL, with an event-sourced audit log. Lighter than the JVM option and closer to Auth0's developer ergonomics.

At 10 people it needs 2.5 GB of memory and 10.1 GB of disk, which fits the Basic 4 GiB at DigitalOcean for $24.00 a month. Setting it up is roughly 6 hours of work, then 1.5 hours a month to keep it healthy.

Full Auth0 versus Zitadel breakdown · Zitadel at every team size

How the pricing was established

Auth0 pricing was read from its own pricing page on 2026-09-12. Server prices come from the providers listed on the hosting page. The sizing model and the cost of your time are set out in full on the methodology page.

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